Origin of July 10th

How Did 7-10 Become A Cannabis Holiday?

When I was tasked with writing an article about the origins of 7-10, I will be the first to admit that I was unaware that it was a cannabis holiday. I discovered that it is all about celebrating dabs and hash oil and if you turn 710 upside down, it spells

Without further ado, here is the story of how the 710 movement began and how it became a major cannabis holiday. Please feel free to correct any errors, as I am a newbie when it comes to dabs. I will also freely admit that I had to do a search on Taskrok, Highly Educated TI, DJ Linus Stubbs, Healthstone Glass, Beehive Clothing, TinyChat and Tokecity.com.

It all started with hip-hop/rapper, Taskrok, in 2010 who began posting videos about dabbing. The first telling of the story of the origins of 710 appeared on a Facebook post in 2012. The conversation that led to the 710 movement started in TinyChat, a video chat community. Taskrok wanted to find a new time to dab besides 4:20. He noticed that 710 was OIL upside down and he suggested it as a time to dab.

With the help of DJ Linus Stubbs, Taskrok released an album on July 10, 2011 which he called The Movement. It was a reference to moving the smoke time from 4:20 to 7:10. It was also a nod to the creation of a new movement.

As a result of Taskrok’s videos, he was invited to collaborate with other dab innovators in TinyChat sessions. It became a place to discuss and share ideas for new dab products. Taskrok started a company called Highly Educated TI which produced nails, e-nails, carb caps and other dab accessories. He collaborated with Chad from Healthstone Glass and Beehive Clothing to promote 710 and the movement took off.

Propelled by another Task/Linus album on July 10, 2012, the movement really took off with the help of Beehive Clothing, High Times and high profile cannabis celebrities. There was the 710 Club, the 710 strain, the 710 Cup and the 710 society.

Not everybody was enamored by this new movement when a public announcement was made on TokeCity.com that 710 was replacing 420. Many cannabis users thought it was stupid. Despite the detractors, the 710 movement gained a lot of traction.

Taskrok was uncomfortable with the commercialization of the 710 movement. That was never his attention to be considered its founder. He believes that its growth was the result of a natural grassroots movement but he is happy that it evolved into the movement it is today.

Not only is Task Rok a gifted rapper, but he also is an innovator who created products for dabbing. He invented the following products which are now industry standards:

Domeless Nail

It is a dab rig where the nail is used for heating your concentrate of choice until it vaporizes. There are both domed and domeless nail rigs. The domeless variety, which is larger than the domed nail, allows for a larger quantity of concentrate to be consumed more easily and efficiently. It features a hole in the middle for easier passage of the cannabis vapor. The disadvantage is that the nail loses heat more quickly. They are more costly than domed nails. While the majority are made of glass, they also come in titanium, quartz and ceramic.


The E stands for Electronic which consists of a controller box which uses a coil to deliver heat directly to the nail. A button regulates the heat which does a much better job of maintaining a constant temperature than does using a butane torch. Temperature control is crucial in dabbing. If the concentrate is too cold, the dab will pool at the base of the nail, giving off little or no vapor. If it is too hot, your dab is scorched, tasting and smelling like hot melted plastic.

The E-Nail enables the user to turn on the unit, set the desired temperature, and features an indicator which signals when the rig is ready for optimum dabbing. There are pros and cons for E-Nails. Here is a link to an article by Leafly. You can make your own decision about whether or not to buy one.

Carb Caps

A carb cap is a tool designed to reduce heat loss, to be used with a titanium or quartz domeless nails. The caps contain a small hole which allows the maximum airflow to your nail. You heat up the domeless nail, place your preferred concentrate on the nail and then cover it with the carb cap.  

See our 7/10 Bloom Specials! Click here

Happy Dabbing, folks!

theleafonline.com, The Real Story Behind the Founding of 710, July 10, 2015, Mitchell Colbert
maximumyield.com, What Is a Domeless Nail?
leafly.con, E-Nails for Dabs: Are They Worth It? Patrick Bennett
thickassglass.com, Dab Carb Cap/Discover A Better Way of Smoking With Carb Caps